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How Mobile Is Waging Battle For The Multi-Screen Living Room

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Source: http://www.businessinsider.com/bii-report-how-mobile-is-waging-battle-for-multi-screen-living-room-2012-12 For over a decade, big tech companies, including IBM, Apple, and Microsoft, have been promising to take over the living room. But home entertainment has proved a hard business to crack, and consumers remain tied to their TVs and panoply of set-top devices. In a new report from BI Intelligence, we examine the distinct scenarios via which mobile devices […]

How Mobile Is Waging Battle For The Multi-Screen Living Room is a post from: go-Digital Blog on Digital Marketing Strategy


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